Print Design
Branding / Typography / Packaging
Falstaff Brewing Company is an out of production beer line that required a rebrand. During this spontaneous, 48 hour project, I developed a concept revolving around the idea of the history of the original Falstaff Brewing Company. Each individual beer line (Robust Rolla, King Louie, and Oldstyle Ozark) use maps that focus on the geographic locations of different cities and towns in the brewery's home state of Missouri. Imagery and typography were then created and developed to support the conceptual idea of locality and history – the genuine, down-to-earth reputation of the Midwest.
*Created for educational purposes only.
